Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers.

Digital marketing is defined by the use of numerous digital tactics and channels to connect with customers where they spend much of their time: online. From the website itself to a business’s online branding assets — digital advertising, email marketing, online brochures, and beyond — there’s a spectrum of tactics that fall under the umbrella of “digital marketing.”

This magnet program provides access to courses in MOS*, HTML5*, and ADOBE Creative Cloud*. Students apply theory through project-based learning enhancing their experience with the incorporation of necessary tools for career-specific development. Students can successfully propel into higher education with 21st Century marketing and information technology skills.

*Aligned with industry certifications

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Eligibility and Enrollment Requirements

  • Admission is interest-based only.
  • No teacher recommendation/prerequisites will be required.
  • The application period for the upcoming school year is open from October 1st until January 15th.

In order to reach our student’s academic goals and prepare for future educational experiences, students enrolling in the Magnet program must comply with the following requirements and expectations to remain enrolled:

  • All Magnet students must be enrolled as full-time students.
  • Maintain school attendance per School Board Policy 5200, which states that a student may not accumulate more than ten (10) unexcused absences in an annual course or more than five (5) unexcused absences in a semester course.
  • Violation of the Miami-Dade County Public Schools Code of Student Conduct may result in probation or possible immediate exit from the program.
  • Excessive referrals and/or suspensions will result in a behavioral contract, probation, and possible exit at the end of the school year.
  • Students who violate Level III, IV or V of the Code of Student Conduct or have been assigned to an alternative setting will not be allowed to return to the Magnet program.
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